Standard woman finds success in the floral business
Lori Mudge knows her job as owner of De’Vine Floral Designs and Gifts in Oglesby and Granville is not a 40-hour-a-week occupation.
“It is not a 9 to 5 job,” she said. “It is not a Monday through Friday job. We do funerals on Sundays or weddings on Friday or Saturday nights.”
Despite these challenges, Mudge enjoys running these shops.
“You have be dedicated to run a business to have new ideas, to train employees on the latest trends and run back and forth (from Granville and Oglesby),” said Mudge, who lives south of Standard.
Mudge also has to think about what she needs about one year ahead of time to stay on top of the changing trends.
“It gets crazy,” she said. “You have to keep up with the trends by going to open houses put on by wholesalers and take classes to get ideas and know the latest trends.”
She currently stocks fall table arrangements, wreaths for doors and walls, Halloween decor, hanging baskets for cemeteries, and knick knacks. Many of her customers want to change to fall decor as soon as they can after July 4.
Mudge will fill 20-30 different trees with Thanksgiving and Christmas items displayed on them for her customers and places them up as soon as possible after removing the fall and Halloween items she has on trees in her stores.
“I can’t get them up fast enough because people are looking for fall stuff,” she said. “Everything is seasonal and people want to change their home’s interior and exterior decorations depending on the time of the year.”
Mudge earned an associate degree in floriculture and horticulture at IVCC and interned at Mums the Word in Granville. Mudge started De’Vine Floral Designs and Gifts in Granville at 616 E. Grant St. 12 years ago after taking over Mums The Word from her sister-in-law.
She opened her second location in Oglesby eight years ago when the owner of Sally’s Greenery located at 110 N. Columbia St. in Oglesby wanted to retire after being in business for 34 years and asked Mudge to buy the business.